A smarter way to launch software and AI startups
GREENVILLE, S.C., Feb. 24, 2025
As South Carolina’s startup ecosystem surges, Worthwhile is stepping up with a bold new model to accelerate high-growth software and AI ventures. The Greenville-based software innovation firm has launched Worthwhile Venture, an enhanced version of its venture studio that systematizes startup success—reducing risk and accelerating growth for entrepreneurs and corporate innovators.
With startup failure rates as high as 90%, Worthwhile Venture is rethinking the way software companies are built. By combining AI-driven insights, expanded early-stage capital, and a structured, repeatable process, Worthwhile Venture aims to boost the success rate of emerging tech companies.
What Makes Worthwhile Venture Different?
Worthwhile Venture isn’t just an incubator or accelerator—it’s a fractional co-founding team that helps entrepreneurs and corporate innovators launch a software or AI business in just 16 weeks. The revamped 2.0 model includes:
- Stronger vetting of ideas and entrepreneurs – ensuring only high-potential startups move forward
- Expanded early-stage capital network – unlocking more funding for founders
- AI-powered human insights – leveraging AI to refine business strategies faster
- New strategic partners & industry experts – connecting startups with top-tier advisors
- More value-added services – extending support beyond the launch phase
Unlike many venture studios that focus solely on early-stage startups, Worthwhile Venture 2.0 also partners with existing tech companies at any stage to provide expertise in product development, fundraising, and go-to-market strategy.
A Catalyst for South Carolina’s Startup Scene
As South Carolina continues to attract investment in tech and AI, Worthwhile is playing a pivotal role in building the infrastructure for sustained growth. The firm’s expansion comes at a time when the region is seeing an uptick in startup funding and corporate innovation initiatives.
“As a former computer engineer and current intellectual property attorney, I have seen South Carolina develop all the right ingredients to be a powerhouse for tech startups, However, what’s been missing is a system that bridges the gap between idea and execution,” said Douglas Kim, Member of the Kim and Lahey Law Firm, LLC. “Each year more and more companies are entering this economy and contributing to its success. To further this effort, I’m pleased to see Worthwhile Venture providing a missing link—giving entrepreneurs and new ventures the playbook, capital, and expert support they need to succeed.“
About Worthwhile
Founded in 1994, Worthwhile is a technology innovation firm that helps businesses launch, streamline, and scale with custom software that meets today’s demands and drives tomorrow’s success. Based in Greenville, South Carolina, Worthwhile has led cutting-edge digital transformation projects for industries ranging from startups to Fortune 100 companies. With the launch of Worthwhile Venture, the company is deepening its commitment to fostering software and AI startups through a structured, repeatable approach to business-building.
